In his book Maverick: The Success Story Behind the World's Most Unusual Workplace, Ricardo Semler has some very interesting and challenging ideas about the definition of the modern company and what needs to be done in order to survive in the chaotic and unpredictable world.

"Technology was gone through the roof, but quality of life has gone down the drain. All we have done is accelerate our malfunctions and increase the intensity of our mis-communication."

"The truly modern company avoids an obsession with technology and puts quality of life first."

"No company can be successful, in the long run anyway, if profits are its principal goal."

These are indeed some very great words of advice, but going about implementing them in a commercial and hard-pushing environment is very difficult if not impossible.