The ability to write concise and clear text that conveys your intentions without the slightest doubt is an art which should not be underestimated in today's society.
The eyes scan the page from left to right, top to bottom, they blink a couple times and then that sentence wrapped up in words is registered in the brain like a wedged thought which dissolves in an instant but never disappears.
They say that technical people are lousy writers, because one needs to be flexible and creative, but I tend to disagree.
You see, the technical folks are excellent at structuring things and providing a solid argument based on facts rather than appearances.
Sure the emotional element is just as important if not more important in getting your point across, but it is the balanced combination of these two sides of the coin that provides insight and convincing concepts.
For once and for all, let us please abandon the senseless jargon of corporations and express our webified thoughts from our hearts and souls.