Take a dab of Voice over IP, throw in some Video on Demand and finally mix it all together with a hefty amount of good old Internet (the glue holding everything together), and hopefully you've got a true winner when it comes to a well-balanced and very attractive service offering.

That is of course if you can get your act together. This all sounds like a lot of fancy technology, but as we have learned in the past it is not the technology that matters as much as how well it meets the so-called expectations of those using it.

True long-term success is brought about by tempering the infinite possibilities of a technology-driven approach (anything is possible nowadays), avoiding too much hype, and mixing it all just right with the customers' perceived needs.

The batter hits a line drive which is caught by second base (first out), who then flips the ball over to short-stop who just nips the runner caught off second (second out), and then throws over to the first base who nails the runner caught off first (third out).